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Get Winter Ready With Penneys



This post is dedicated to the fabulous AW 2017 lookbook from Penneys.
I attended the press day a few months ago and I was blown away by the collection, every year it gets better and more high end looking



The overall message coming with this collection is "Everything goes, so wear what you want when you want. The rules are yours to be played with."  This is the way fashion should always be, follow your own individuality and focu on a style that suits your shape and personality.









The collection is bright, fresh, individual and bold. If you are a lover of floral prints like I am, then you are in a for a treat. Some are instore now and other  pieces are due to arrive soon. Chunky knitwear, lace sheer fabric, sequin, embellishments and faux fur also feature in the collection.

Sequin party dress 
Fresh whites and denim 



The handbags are embellished with a mixture of textures,there is bag for every outfit and occasion.The footwear collection offers some real statement shoes with satin, suede and embroidered flowers featuring heavily. Layering is key, as it always is in AW and the sheer pieces lend themselves perfectly to this.  

Layering over a floral dress.
 This dress is in store now  
Mustard printed dress 


party ready with fishnet tights    





The pink floral dress picturetd below was one my favourte dress from the press day, I love the softness and feminity of it. The good news, it is due in store from September. You will probably find me camped outside Penneys on Mary Street just waiting for it to arrive.

This year Penneys have been on point with their suit game and they do not disappoint for AW. The red suit (shown further down) will defintey get you noticed. If you're not feeling the full suit together you can always tone it down by seperating the jacket and trousers.  

This dress is everything 

This Love/ Hate bag is so fab

The collection is available in store now right through until December. 
Get the pen ready ladies and take note of what you want, I predict that this collecion will fly out just as quickly as it arrives.



Make a statement in red  







Accessories, Footwear, and Bags  


  






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Happy Shopping Ladies
Mary xx



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Location: 47 Mary St, North City, Dublin 1, Ireland

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